Research

LIMA (2)What are the fastest-growing licensed product categories? Who are the top animated characters for UK children ages 3-6? What’s going on in the Chinese Consumer Electronics industry? LIMA has the data! All of our research and reports are free to current members. Not a part of LIMA? Join now and get the access to information you need to plan your business.

LIMA Annual Global Licensing Survey- Retail and related revenue generated globally by the trademark licensing business in 2017 rose 3.3% to US$271.6B, according to results of LIMA’s Annual Global Licensing Industry Survey. Royalty revenue generated by licensed merchandise and services rose 2.6% to $14.5 billion. The 2018 Survey results confirm the momentum of licensed product sales worldwide, with growth coming from both traditional and emerging categories. Interested in learning more? Click here to find out how to access the 2018 Survey.

Euromonitor – LIMA and Euromonitor International have forged an agreement that gives LIMA members free access to hundreds of Euromonitor capsule reports covering more than 50 merchandise categories in 24 countries in Europe, Asia, North America, South America, Australia and Africa. LIMA members will also receive a 5% discount on any further research they commission from Euromonitor. LIMA members: click here to access reports.

Kidz Global Study - the latest set of LIMA-commissioned Kidz Global Study reports by BrandTrends are now available free to LIMA members. The study reports on brands’ and characters’ relative awareness levels, popularity and merchandise appeal to children in more than 40 countries, with data gathered and published twice a year. LIMA members: click here to access reports.

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