Magic Chef Partners with Realtree for Compact Kitchen Appliances
WOOD DALE, IL, February 6, 2017 – Magic Chef, a leader in cooking and refrigeration products for over 85 years, is pleased to announce a new partnership with Realtree, the world’s leading camouflage licensor, for a line of compact kitchen appliances that will hit retail shelves in spring 2017. Available in the popular Realtree Xtra pattern, the line will include compact refrigerators, freezers, ice makers, coffee makers, toasters, food dehydrators and more.
“Realtree stands alone when it comes to camo, and this partnership strengthens our commitment to bring affordable, dependable and easy-to-use kitchen items to consumers looking to simplify their lives. Whether in the cabin, man cave or home kitchen, Magic Chef’s line of Realtree kitchen appliances are sure to meet the needs of hunters, fisherman and outdoor enthusiasts everywhere” said Ted Kochowicz, Senior Licensing Manager at MCA Corporation, parent company of the Magic Chef brand.
“The best part my job, and our entire Realtree Team’s job, is connecting our partners with the many loyal Realtree customers around the world. It’s great for business, our fans and the outdoors! It’s especially fun when we can introduce a company like Magic Chef to our market. We truly look forward to watching their business grow with ours.” said Kristy Barnes, Realtree Licensing Account Manager.
Since its introduction in 1929, Magic Chef has been a household name that at-home chefs turn to for dependable, easy-to-use kitchen appliances. Today, Magic Chef continues that time-honored tradition, offering a versatile line of kitchen essentials to help busy consumers create magical moments and simplify their lives.
About MCA Corporation:
For more than two decades, MCA Corporation has been a leader in the housewares industry for its valued retail partners. MCA offers strong brands that provide trust, value and performance without compromise. A global team of talented employees develop products, build brands, manage nationwide logistics and warehouses and provide top-notch customer service to ensure absolute satisfaction.
MCA Corporation manufactures and markets world class brands, including the 85-year-old brand, Magic Chef®. All brands are marketed and distributed nationwide. In addition, MCA Corporation offers private label sourcing and packaging programs in a variety of product categories, giving retailers the best of both worlds. For more information, visit www.magicchef.com
Realtree is the world’s leading camouflage designer, marketer, and licensor with over 1,500 licensees utilizing the Realtree camouflage brand. Thousands of outdoor and lifestyle products are available in Realtree camouflage patterns. In addition, Realtree is committed to supporting individuals and groups that work to ensure our outdoor heritage, the conservation of natural places and the wildlife that resides there. In fact, Realtree is one of the nation’s leading contributors to conservation groups such as Ducks Unlimited, the National Wild Turkey Federation, the Rocky Mountain Elk Foundation and others. Realtree promotes its products and relationships widely on television as well as through Realtree.com and many other outlets. For more, visit Realtree.com.