Intimo-mentum: Pink Cookie Continues Growth with Addition of Intimo
NEW YORK (October 26, 2010) – CopCorp Licensing President Carole Postal today announced Intimo Licensing Inc. (www.intimo.com) as the newest licensee for the popular Pink Cookie® international fashion brand (www.pinkcookiedesign.com); New York-based Intimo has been granted the right to manufacture and market Pink Cookie Junior Sleepwear, Daywear, Loungewear, Underwear, and Robes.
“Intimo has a great reputation for understanding the market, for staying on top and ahead of leading trends, and for producing quality product,” says Postal. “They are a perfect fit for our trend-right and market-smart Pink Cookie program.”
Intimo, an apparel company was founded in 1990, is a leading manufacturer of licensed and private label underwear, sleepwear and loungewear for men, women and children. Intimo caters to upper-tier and specialty stores, department stores, mid-tier stores, catalog and internet retailers with supple, elegant fabrications and designs. The company prides itself on its ability to integrate fashion, innovative fabrics, fit and uncompromising comfort of its products with brands and price points that provide value to consumers. Their product collections range from long johns and boxers to lingerie, robes and upscale sleep sets.
Pink Cookie was launched and established in America as a trend-right Junior fashion brand widely distributed across many different product categories at Sears and other U.S. mid-tier and specialty stores. The brand’s success is built on the Pink Cookie Design team’s proven ability to provide an ever-growing variety of trend-conscious graphic elements which allow young women to express themselves and their fashion creativity. Pink Cookie elements are constantly evolving to reflect the latest in fashion trends and give licensees and buyers incredible flexibility in creating just the right product mix. Pink Cookie consumers get to mix, match and select different or unique looks as changing moods or inspirations dictate. Overseas, the rapid rise New York-born Pink Cookie as an international fashion brand is fueled by the brand’s well-earned reputation as a popular pipeline for retailers and fans seeking to stay in tune with the latest and wide-ranging fashion trends from America.
CopCorp Licensing (www.copcorp.com), global licensing agent for the Pink Cookie brand, specializes in the development of brand, character and entertainment based licensing opportunities for presentation and packaging to the manufacturer and retailer communities. Led by Carole Postal, Founder and President, CopCorp Licensing develops, sells, negotiates, markets and implements complete licensing strategies and programs for major entertainment corporations, artists, art studios, and apparel brand names, among others.