BOO-ster Club: Six More Licensees for BOO – The World’s Cutest Dog™

Posted November 20, 2012

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NEW YORK (November 20, 2012) – Knockout Licensing Co-Presidents Tamra Knepfer and Carole Postal today announced six additional licensees for BOO – The World’s Cutest Dog™, the adorable Facebook sensation with over 5.8 million fans (and growing).

•Accessory Innovations has been granted rights to manufacture and market BOO bags, backpacks, totes, rolling luggage, wallets, and electronics cases.

•Enesco (www.enesco.com) joins sister company GUND on the BOO licensing roster. Enesco has been granted rights to produce and sell BOO Holiday Ornaments, Mugs, Figurines, and Waterglobes.

•H.E.R. Accessories has been granted rights to manufacture and market BOO costume jewelry and hair accessories.

•Skinit (www.skinit.com) has been granted rights to manufacture and market BOO skins for mobile devices such as phones, tablets, laptops, netbooks, and portable music players.

•Canada’s JCorp (www.jcorp.ca) has been granted rights to manufacture and market a BOO line of Girl’s apparel, sleepwear, and packaged underwear as well as backpacks, and lunch boxes for the Canadian market.

•London-based Somerbond has been granted rights to manufacture and market BOO nightwear and underwear to be sold exclusively through trendy UK retailer Topshop.

These six companies join a roster that already includes Audiology, Calendar Holdings, Chronicle Books, Evy of California, GUND, FouFou Dog, Innovative Designs, License 2 Play, Mighty Fine, Paladone, and Ripple Junction as companies offering products featuring BOO – The World’s Cutest Dog.

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About Knockout Licensing
Knockout Licensing (www.knockoutlicensing.com) is a full-service licensing agency for big-name brands. Knockout was formed as a joint venture in 2012 with Carole Postal, President of CopCorp Licensing, and Tamra Knepfer, President of TK Brand Group, combining forces as Co-Presidents. Together Postal and Knepfer bring decades of combined experience to their agency.