The International Licensing Industry Merchandisers’ Association (LIMA) will host its annual UK Licensing Essentials Course on 23rd May at 54 Buckingham Gate in London. Among the hot topics to be covered during this full day of education and networking are “Building a Licensing Programme at Retail” and “How Children Interact with Licensed Brands.” Packed with content for everyone from industry newcomers to accomplished veterans, the day will feature seminars on best practices, basic licensing know-how, new opportunities and current industry trends.
Kelvyn Gardner, Managing Director of LIMA UK, will kick off the day with an Introduction to Licensing session. Licensing Essentials speakers include:
- Dawn Lavalette, Wow! Stuff –Making Licensing Work for Manufacturers
- Gary Pope, Kids Industries – How Children Interact with Licensed brands
The second segment of this action-packed day begins at 5pm with the annual Legendary Licensing Debate – a lively discussion on licensing, ‘Question Time’ style. Following the debate will be the UK’s first industry-wide networking event of the year, the annual Spring Fling Party, sponsored by Flowhaven. Last year’s event drew over 150 senior industry executives.
Gardner comments: “In one day, participants will get enough information to understand how licensing works, how to go about it, the resources they need and who they need to work with – as well as exclusive insights into trends not available anywhere else. Our Spring Fling networking party in the evening also gives people the opportunity to build valuable business relationships, discuss important issues and catch up with contacts. Do not miss it!”
To make a booking please visit: https://limalecspringfling2019.eventbrite.co.uk
Early-bird prices, available until MONTH DD, start from £299 for the full day and £50 for the Spring Fling.
For more information please contact Ryan Beaird, LIMA UK Marketing and Operations Manager on +44 1908 303655 or email@example.com
**Please note: Early bird booking discount closes: Friday 13th April 2018**
NB: For Journalists wishing to attend the Licensing Essentials Course and/or the Spring Fling Event please contact Ryan Beaird directly.