LIMA Launches First Multi-Country Consumer Surveys On Kids’ Favorite Brands and Characters

Reports from Nine Countries to be Issued Quarterly; Surveys from 22 Other Nations to Release Semi-Annually

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Ohio State Executive Rick Van Brimmer Named LIMA Board Chairman

Executives from Cherokee Group, Hot Topic, Mattel and Parham Santana Newly Elected to LIMA Board of Directors

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Licensing Expo Announces 33% Increase in Retail Attendance, 27% Increase in Licensees, Advertising and Sales Promotion Professionals and Record Numbers from Japan and China

LOS ANGELES (June 30, 2014) – Advanstar Licensing, organizers of Licensing Expo, the world’s largest and most influential entertainment, brand and art licensing industry event saw another successful show earlier this month. Over three days, 15,702 licensing professionals attended the show, representing a 5% increase from last year’s event. The show featured 482 exhibiting companies in 218,872 net square feet

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Victoria Cushey Joins LIMA as Brand Strategy & Business Development Consultant

LIMA is excited to announce the addition of Victoria Cushey as Senior Brand Strategy & Business Development consultant, bringing her expertise in entertainment, toys, licensing, digital media and consumer products to licensing’s premier trade association.  Victoria will represent LIMA on the West Coast, providing a presence at key local events and creating new strategic alliances. Victoria comes to LIMA with

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Licensing Excellence Awards Winners Announced at 2014 Licensing Expo

Duck Dynasty Nabs Best Overall License and Best Film, TV or Entertainment Program; Hot Topic Takes the Retailer Prize for Doctor Who; Junk Food Wins in Three Categories

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ALL THINGS EXPO

EVERYTHING YOU NEED TO KNOW ABOUT WHAT’S GOING ON AT LICENSING EXPO 2014 VISIT LIMA AT BOOTH #C75! 2014 LIMA Licensing Awards Ceremony On the opening night of Licensing Expo, LIMA will host its annual Licensing Excellence Awards – featuring an introductory performance by the world famous Jabbawockeez and a fast-paced ceremony led by noted comedian Andy Pitz!  Join us

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Celebrate Licensing at the LIMA Awards!

June 17th is THE day to celebrate licensing! On the opening night of Licensing Expo, LIMA will host its annual Licensing Excellence Awards – featuring an introductory performance by the world famous Jabbawockeez and a fast-paced ceremony led by noted comedian Andy Pitz! This year’s Awards will honor the best of the industry in 20 different categories.   One hundred

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Now Taking Reservations for the LIMA Member Meeting Lounge at Licensing Expo!

As a benefit to our members, LIMA will once again offer a small meeting area, The LIMA Member Meeting Lounge, on the show floor at Licensing Expo. This year, Toy Industry Association members will also have the opportunity to reserve meeting space. Table space is limited and may be reserved in advance for those members wishing to hold a meeting

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Register for Licensing University at the Expo!

The 2014 Licensing University™ conference program at Licensing Expo will begin on Monday, June 16 and continue through Thursday, June 19.  This year’s program will cover a broad range of topics affecting the industry in a number of categories.  Acquire new strategies, innovative ideas and practical solutions by attending any or all 25 sessions on topics such as retailing strategies, the legal

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Webinar This Wednesday for Global Exhibitors and Attendees: “How to Work a Tradeshow”

LIMA UK Managing Director Kelvyn Gardner will offer invaluable advice on ”How to Work a Tradeshow” – geared for international exhibitors and attendees that is suitable for small and big budgets alike. Topics will include: how to attract footfall, the pros and cons of appointments versus walk-ons, how to pitch yourself, deals or discussions and post-show follow ups. The session will also address the wider

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