Yearly Archive: 2015

BLE Unveils New Layout

Brand Licensing Europe has unveiled a new layout for the 2016 event that will feature two central aisles, encouraging a free flow of visitors across the Character & Entertainment zone on the ground floor.

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‘Sesame’ Launches Kindness Campaign

“Sesame Street” has launched the new Everyday Heroes Club initiative to continue its mission of helping kids grow smarter, stronger and kinder.

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Fox Opens ‘Empire’ E-Store

Twentieth Century Fox Consumer Products has collaborated with e-commerce company Delivery Agent to launch a new online store featuring its hit series “Empire.”

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Underground Toys teams up with Massive Audio to launch Doctor Who speakers

Underground Toys has announced its latest partnership with Massive Audio Inc, to develop a set of Doctor Who speakers.

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JLG Adds New Pepsi Licensee

The Joester Loria Group, exclusive licensing agency for PepsiCo North America, has added Jokari/U.S. to the growing portfolio of Pepsi and Mountain Dew licensees.

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Brand Central Builds Beekman 1802

The Fabulous Beekman Boys, also known as Brent Ridge and Josh Kilmer-Purcell, are continuing to expand their lifestyle brand Beekman 1802 with the help of licensing agency Brand Central.

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Character World readies for international growth with new software innovation

Character World has announced details of its latest investment in a software solution, as the company gears up for more international growth.

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Coolabi prepares for Clanger Christmas giveaway campaign

Coolabi is offering young fans the chance to win a range of new Clangers merchandise every day for 12 days in its new Clangers Christmas Facebook campaign.

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Sanrio launches Hello Kitty high fashion line with Leroy Nguyen

Sanrio has teamed with Haven Licensing to launch a new collection of high fashion lines created by renowned designer, Leroy Nguyen.

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Fox to make The Simpsons a major player in collectables

Triggered by the success enjoyed with the LEGO blind bags, Fox Consumer Products is welcoming a raft of new collectable toy partners to The Simpsons extensive programme.

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