Yearly Archive: 2012

Planeta Junior Opens a New Office in Prague

The new location will be used as a base for expanding its activity in Central and Eastern European countries Barcelona, April 24th 2012 – Planeta Junior, a company of reference in Europe in the area of children’s and young people’s leisure, has opened a new office in Prague, Czech Republic, that will be used as a base for expanding its

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George Williams Named Managing Director, LMCA Asia

(April 18, 2012 – New York, NY) –LMCA (Leveraged Marketing Corporation of America) has named George Williams as the Managing Director of LMCA Asia. George will be responsible for developing new Asian clients from LMCA’s Shanghai office, managing the Company’s relationship with PepsiCo in China and serving other LMCA clients including Forbes, Sears Holdings (Kenmore®, Craftsman® and DieHard® brands)” and

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It's Happy Bunny Jumps into Digital with Bare Tree Media

NEW YORK (April 19, 2011) – CopCorp Licensing President Carole Postal today announced a deal with Boston-based Bare Tree Media (www.baretreemedia.com) which will help bring cartoonist Jim Benton’s It’s Happy Bunny™, the cute little bunny with the BIG attitude, to social networks and virtual worlds. Bare Tree Media has been granted the right to create and market It’s Happy Bunny

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Carroll Shelby Licensing and David Yurman Unveil Limited Edition Timepieces at New York Auto Show

NEW YORK – Carroll Shelby Licensing Inc., a wholly owned subsidiary of Carroll Shelby International Inc. (CSBI.PK), and David Yurman, premier jewelry and timepiece designer have announced an agreement for an exclusive line of Shelby Limited Edition watches. To commemorate the unveiling of the Shelby 1000 at the New York International Auto Show, David Yurman revealed its Limited Edition Shelby

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Children's Day in Central America: Quinonez Industrial is Newest Licensee for Tom Arma's "Costumed Cuties"

NEW YORK (April 13, 2012) – CopCorp Licensing today announced Honduran manufacturer Quinonez Industrial as the newest licensee for celebrated photographer Tom Arma’s ‘costumed cuties.’ Quinonez has been granted the rights to produce spiral notebooks featuring Arma’s adorable “Imaginary Safari” photoimages for sale throughout Central America. The deal with Quinonez is a direct result of recent efforts by CopCorp to

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Deals with Zazzle and Iconicfuture Expand Pink Cookie® Fashion Brand's Reach via Online and Virtual Channels

NEW YORK (April 11, 2012) – CopCorp Licensing President Carole Postal today announced a pair of Pink Cookie® licensing deals which will allow fans of the popular international fashion brand to go online to order custom on-demand Pink Cookie products and to acquire branded virtual goods featuring the latest trend-right Pink Cookie designs in social games, virtual worlds, and mobile

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Forbes Appoints Global Licensing Agent

New York, NY (April 11, 2012) Forbes Media LLC today announced that it has appointed Leveraged Marketing Corporation of America (LMCA) as its trademark licensing representative. The agreement with LMCA supports Forbes’ growing global initiatives to extend the Forbes brand to new product categories and geographic markets. LMCA will work closely with Forbes to identify, evaluate and manage licensing opportunities

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Sears Holdings Appoints Global Licensing Agent

HOFFMAN ESTATES, Ill. (April 5, 2012) – Sears Holdings today announced that its Kenmore, Craftsman and DieHard business unit (“KCD”) has appointed Leveraged Marketing Corporation of America (LMCA) as its exclusive global licensing agent. The agreement with LMCA supports KCD’s global initiatives to extend the Kenmore®, Craftsman® and DieHard® brands to new product categories and geographic markets, both within Sears

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The Wild East Group Partners The Kolkata Knight Riders Cricket Team with Upcoming eCommerce Fashion Brand FREECULTR

India, April 2, 2012: The Wild East Group, the premiere business development agency in India, today announced that its client the Kolkata Knight Riders (KKR), the top Indian Cricket Team, has partnered with FREECULTR, an upcoming fashion eCommerce brand to develop a collection of co-branded polos, tees, denims, shoes, and other accessories available with immediate effect for the beginning of

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First Line of Samurai Animals Products Announced

27th March 2012, Tokyo, Japan – KENSIN CO., LTD, under its Japanese brand ART OF WAR®, has announced its first line of SAMURAI ANIMALS products. SAMURAI ANIMALS is a combination of two important elements – “Samurai” and “12 Animals of the Zodiac”- into a single concept. People are strongly attached to a particular animal character depending on their year of

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