Licensed Program: Digital
emoji – the iconic brandthe emoji company / Global Merchandising Services, Inc.
The luxury of the brand is that there are simply no limits when it comes down to expressing emotions and to share feelings. With the emoji® brand, our licensees experience an emotional and social connection with their consumers which is so valuable in today’s marketplace. Our brand enables companies to address their customers in the most powerful and understandable way.
The enduring brand evolution and the endless design options deliver boundless potential to the industry. Most brands have limited target audiences whereas the emoji® brand is a unisex brand that targets kids, teenagers and adults – a true global brand.
Five Nights at Freddy’s, the series of intense thriller videogames, had a huge 2017 with a game sequel (“Sister Location”), two Scholastic book releases, the top videogame based collectibles range (Funko, McFarlane, and Just Toys), the Action Figure of the Year award (by NPD) and 30+ top-tier licensees, including Bioworld, Rubie’s, Moose Toys, Accessory Innovations, Trends International, and more. Five Nights at Freddy’s continued to take over the digital property landscape with licensed products jumping off the shelf as fans, new and old, were eager to consume new items and characters from the ever growing Five Nights at Freddy’s universe.
Kanahei is a Japanese illustrator and MANGA-artist, when she was a high school student, Kanahei made her professional drawing debut in the famous Japanese magazine SEVENTEEN in 2003. “Kanahei’s SmallAnimals”series won the Grand Prix 2016 and was the runner up in the LINE Creators Stamp AWARD 2014and2015. Kanahei has created advertising collaboration stickers with Honda,Amazon,Unilever etc. In Japan, more than 700 SKUs of “Kanahei’s SmallAnimals” have been produced since 2015. Kanahei’s Exhibition and Collaboration Café have been produced by Kanahei and filled with her original goods, café-menus and gimmick ideas. These events travel around Japan and overseas.
LINE FriendsLINE Friends Corporation
LINE FRIENDS, one of the world’s fastest-growing character brands, features 11 characters which were originally created for use as stickers for leading mobile messenger application ‘LINE’ and its more than 200 million active worldwide users. It has continued to partner with global brands such as ‘Beats by Dr. Dre’, ‘NewEra’, ‘7-Elven’ and ‘McDonald’s’, gaining greater international popularity and brand value. It plans to expand further in all areas to interact more with consumers. LINE FRIENDS has operated 84 stores globally in a total of 11 markets worldwide, in cities such as Seoul, Shanghai, Tokyo and New York.
musical.lymusical.ly / Brand Central
Musical.ly, together with their licensing agency Brand Central, has launched the mega-popular social media app into a multi-million dollar consumer products program through innovative on-trend products including apparel, sleepwear, back to school and footwear with outstanding sales at Target and Kohl’s. The fashion lifestyle brand has become a “must-have” with tweens and teens who want to show their individuality, creativity and self-expression.