Licensed Program: Film / Television / Entertainment – Animated
DreamWorks Animation’s TrollsUniversal Brand Development
DreamWorks Animation’s Trolls sang and danced its way to enormous global box office success, elevating the Trolls and the film’s triple platinum original song, “Can’t Stop the Feeling” to rock star status. To support the film’s release, the studio launched its most expansive licensing and consumer products efforts to date, forming groundbreaking partnerships that included 15 major promotions in the US, 74 international partners and global licensees that crossed every major category. Trolls was also supported by DreamWorks Animation’s largest digital content campaign to date, and the mobile game, Trolls! Crazy Party Forest debuted as the #1 family game in
Elena of AvalorDisney Consumer Products and Interactive Media
Audiences have embraced the adventurous and brave new princess Elena and her kingdom of Avalor, a fairytale land inspired by Latin and Hispanic cultures and folklore. Fans can continue the adventure with a strong cross-category product line that includes dolls, role-play, apparel, accessories and more.
Marvel’s Ultimate SpidermanMarvel & Disney Consumer Products and Interactive Media
The combination of excitement for the new Spider-Man content slate along with presence in comics, Spider-Man continues to serve as a strong Super Hero for Marvel fans to rally around and embrace through its retail programs.
Masha and the BearAnimaccord Ltd.
Masha and the Bear show is now recognized as a Global YouTube Phenomenon. The overall number of Masha’s content views on YouTube (including the two spinoffs projects) exceeds 20.5 billion times. Moreover, the single episode “Recipe for Disaster” has been included in the TOP-10 most viewed YouTube videos of all time and recently beaten the Adele’s “Hello” reaching the 6th place in the chart with the overall number of views exceeded 1.8 billion. The specialized online database, imdb, meanwhile, has ranked the show 8.1 out of 10.
PAW PatrolSpin Master Ltd.
PAW Patrol is a preschool phenomenon, broadcast in over 160 countries and territories. Children everywhere are enthralled by the team of rescue pups and their heroics. The program’s universal themes of teamwork, adventure and problem solving are relevant and relatable to kids and parents. PAW Patrol’s messages of optimism and empowerment are universal themes with global resonance. PAW Patrol is recognized as a top Preschool Entertainment property for Kids 2-5, and according to NPD is the #1 selling Preschool toy property in the US for the its second consecutive year. PAW Patrol has also been nominated for 2017 TOTY License of the Year as well as Infant/Preschool Toy of the Year – Zoomer Marshall.
Peppa PigEntertainment One
In 2016 Entertainment One’s Peppa Pig continued to generate over $1 billion global retail sales and increased its licensee base by an additional 100 licensees. The licensor further expanded its global footprint by entering into new markets across India and Asia where merchandise became widely available in Singapore, Thailand, the Philippines, Hong Kong and Taiwan. As a result, the property’s global licensee base grew by an additional 100 licensees and highlights for the brand in 2016 included 52 new episodes airing around the globe, strong retail sales in US retail giants Kohl’s and Target and a number of high impact
Teenage Mutant Ninja TurtlesNickelodeon
- TMNT reached 14.6 million K2-11 and 44.4 million total viewers in 2016
- TMNT was 2nd only to Star Wars in 2016 retail sales.
- Social media powerhouse with 2MM followers with new platforms launching this Spring
- Seen in over 170 countries in translated in over 50 languages
- Nickelodeons #1 top selling Consumer Products line
- TMNT 400 was named Nascar’s #1 family event of 2016 – TMNT Nascar Race at Chicago Speedway