Licensed Products: Apparel / Footwear / Accessories
Black MilkBuff Monster Collection
From the street to the boutique, Haven launched its first collaboration for New York street artist Buff Monster, bringing graffiti to hot online fashion retailer BlackMilk. Pairing the artists iconic art with BlackMilk’s own signature style, the capsule collection features statement pieces including swimwear, dresses, tees and more. True to Buff’s urban roots, BlackMilk shot their campaign video and look-book on the streets of NYC. Met with rave reviews from fans and fashion influencers, the collaboration is the perfect pairing of two red-hot brands and a wonderful platform from which Haven is targeting new collaborations across the Artestar portfolio.
Clark’sV&A Footwear Collection
Inspired by a shared passion for design and craftsmanship, Clarks and the V&A collaborated on a footwear collection that celebrated key decades in the story of great British fashion, as part of Clarks’ 190 year celebrations. Sold internationally in leading independent boutiques and department stores, 2016 saw the launch of two brand new collections inspired by the iconic 60s and 70s. Clarks sought both styling and pattern inspiration from the V&A archive. Marketing included a collaboration shoe box, PR look books, leaflets and digital marketing and a comprehensive PR package for the fashion press and consumers.
CoachMickey & Minnie Mouse/Disney Coach Collection
The DisneyxCoach collection featuring Mickey Mouse was a global sensation, with 100+ styles selling out almost instantly. The product brought Mickey’s playful personality to life with custom sketch art, a special teaser campaign and an animated short-film featuring Mickey in a Coach Crafsmanship Bar. Disney fans, A-list celebrities and major media outlets shared their love for the collection – with the campaign garnering over 1 billion media impressions with extensive coverage in HarpersBazaar, WhoWhatWear, Refinery29, NYLON, ELLE, Vanity Fair, Vogue and more.
Coco de Mer LondonFifty Shades Darker Lingerie Collection
Fifty Shades Darker by Coco de Mer lingerie has created beautiful, sexy and empowering lingerie, inspired by Anastasia, for women of all sizes. This is a gap in the intimate apparel market which has been filled with a sophisticated and feminine collection of Coco de Mer signature styles at an affordable price point and with an aesthetic to captivate the hearts and minds of the vast fan base. This collaboration with E L James to bring the book to life has had great success at wholesale through multiple channels and our wholesale partners have requested new collections for next season.
Love & MadnessStar Wars The Madness Wrap
WHO: Love and Madness; WHAT: The Star Wars Madness Wrap; WHEN: Now; WHERE: In a Galaxy Far, Far… WHY: Six months of development went into creating the madness wrap so that each word of the iconic opening crawl would sit on individual plates, spanning over 3 feet of leather and sizing to anyone’s wrist. Innovative, different, creative, global attention, etc.
PumaSesame Street Collection
Beginning in 2016, in a partnership brokered by CPLG, Sesame Workshop worked with global sports company, Puma, to launch the Puma X Sesame Street collection. Puma and Sesame designers worked collaboratively to “Sesame-tize” and create mini versions of Puma’s iconic designs. The colorful and furry line is available to Sesame Street fans around the world and includes footwear, apparel and accessories for infant and kids. The collection is supported with in-store POS signage and at launch, generated significant social media and press buzz by influential mommy bloggers and sneaker collectors worldwide. The Puma X Sesame Street collection continues to grow