Member Press Releases

Chupa Chups® Bath and Body Collection is Hitting the Thai Market

The confectionary group, Perfetti van Melle, has teamed up with the Thailand brand Take n’ Care to delight us with a range of Chupa Chups® bath and body products for teens and kids in the Thai market. The colourful collection “Don’t eat me” has been inspired by the true essence and aromas of the real Chupa Chups® to create a

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CONRAD ENTERPRISES Launched

CONRAD ENTERPRISES is a new service provider for the Licensing & Merchandising industry. Founder of the company is Bernd Conrad. After almost 19 years in the business, he is now taking the step into self-employment. “The constantly changing media landscape and the continuously growing range of Licensing Properties are intensifying the competition within the industry and lead to more complex

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Mattel And Babytree To Launch Child-focused Learning Centers In China

EL SEGUNDO, Calif., July 26, 2017 /PRNewswire/ – Mattel, Inc. (NASDAQ: MAT) and Babytree, the world’s largest parenting portal, today launched the second phase of their strategic partnership, focused on co-developing a network of physical learning centers across China, that will extend their online partnership. With curriculum and activities inspired by Mattel’s trusted and globally recognized early childhood development brand,

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Welch’s Picks Brandgenuity as Exclusive Licensing Agency of Record in United Kingdom

Global agency to expand trusted food brand into complementary food categories CONCORD, Mass. - Welch’s announced today that it has selected Brandgenuity to serve as its exclusive licensing agency of record in the UK. The Welch’s brand enjoys broad distribution of its refrigerated and shelf stable juices and juice blends in the UK market and hopes to grow the retail brand

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NECA Announces LAIKA Merchandise in Time for San Diego Comic-Con®

San Diego, CA; July 17, 2017 – The National Entertainment Collectibles Association (NECA), an entertainment conglomerate and global leader in licensed consumer goods, has signed a deal to produce a multi-category lineup of merchandise with Oscar®-winning animation studio LAIKA. NECA will arrive in San Diego with an exclusive action figure for sale at Comic-Con®, a Coraline in a Deluxe Display

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Animaccord to Premier Masha and the Bear New Episode in Space!

Miami, USA – the popular 3D animated family show Masha and the Bear doesn’t stop surprise their fans. The new alien themed episode “We come in peace” was released on July, 14 on official Russian YouTube channel MashaMedvedTV. The very first man who saw the new cosmic episode was the current Commander of the International Space Station (ISS) Fyodor Yurchikhin.

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AKID Brand Celebrates Capsule Collection Inspired by Illumination’s Despicable Me 3

DESPICABLE ME 3 Debuted in Theaters on June 30, 2017 July 12, 2017 – Children’s shoe brand AKID, in collaboration with Universal Brand Development, celebrated the launch of an exclusive collection inspired by the return of the Minions in Illumination’s Despicable Me 3 last night in Los Angeles. The event, which took place in West Hollywood, was attended by Jaime

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Cotton On Group Creates a Sweet Look with the Chupa Chups® Collection

Perfetti Van Melle has teamed up with the leading fashion group Cotton On to develop a collection of lifestyle products for kids in 16 countries across the world: Australia, New Zealand, USA and South Africa among others. The sweet and fun factor has been taken to clothing and fashion accessories… a huge variety of items flaunting Chupa Chups® iconic colours

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The Brand Liaison To Represent Pop-Art Sensation Corey Paige

Corey Paige Designs To Debut on Season 3 Premier of Odd Mom Out on Bravo New York, NY, July 11, 2017:  The Brand Liaison is proud to announce the launch of licensing for Corey Paige Designs.   Recently graduated as an art major from Tulane University, Corey Paige has developed an expressive style all her own — combining bright and colorful

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Nickelodeon Announces SpongeBob Squarepants: You Bring the Color, Giving Fans First-Ever Opportunity to Color the Show

Call for Contributions Now Open Online Share it: @Nickelodeon @SpongeBob #youbringthecolor BURBANK, Calif.–July 10, 2017–Nickelodeon today announced SpongeBob SquarePants: You Bring The Color, where fans for the first time can help color brand-new SpongeBob SquarePants episodes for a chance to have their creations featured on Nickelodeon this fall. Fans can bring the color to the hit-animated series now at www.YouBringTheColor.com.

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