Date Posted

July 12, 2017


Joester Loria Group

Job Location

New York, United States of America

Type of Employment


About the Company

The Joester Loria Group is a global licensing agency recognized for producing innovative, award-winning brand extension programs for a number of the world’s best known brands.

Job Description

The Joester Loria Group, a NYC based licensing agency, seeks a Brand Manager. General responsibilities will be to oversee licensing program strategies; manage and monitor merchandising and sales strategies in support of brand business objectives and sales budgets; and proactively identify growth opportunities and retail specific initiatives.

Key Responsibilities Include:
• Assist Senior Management in the implementation of merchandising and licensing program and sales strategies in support of revenue goals.
• Day to day liaison between client, internal brand team and licensees; obtain and communicate regular updates on retail sales, marketing/promotional and product development initiatives to ensure all opportunities are maximized.
• Prepare status reports for client as needed on sales, marketing, PR, social media and retail initiatives.
• Prepare agenda and manage regularly scheduled internal team meetings and meetings/call with client; ensure that sales, marketing and all updates have been prepared by the team and ready for presentation.
• Monitor licensee contractual compliance (product, distribution, advertising and rights).
• Coordinate tradeshow activities with licensees, internal sales team and client as appropriate.
• Manage PR initiatives; working independently and in conjunction with designated PR agency and/or internal brand team, including writing and or editing press releases and preparing message points.
• Create/adapt sales and brand presentations and sell sheets as necessary to support sales/retail initiatives.
• Manage marketing budget; execute marketing plans and manage marketing support initiatives.
• Maintain knowledge of brand and company revenue targets working with licensees, brand team, finance dept., and licensees, analyze results and ensure that business objectives are being met.
• Interface with creative/marketing services on licensee product development, approvals, and other creative projects/initiatives.

Job Requirements

Desired Skills and Experience
• Consumer Product Goods experience a plus
• Fast paced environment requires a dedicated self-starter with entrepreneurial spirit.
• Strong interpersonal, communication and organizational skills required.
• Excellent written and verbal communication skills
• Passion for building and maintaining relationships
• A business builder that can plan and execute with strong analytical abilities and translate insights into strategic and tactical plans
• Proven leadership skills in managing/influencing teams and implementing key business initiatives
• Ability to work collaboratively and influence cross-functional teams
• Previous experience applying knowledge of business drivers to identify key indicators including budget development and tracking, and financial forecasting
• Bachelor's degree required in a related field
• The ideal candidate must have at 3+ years licensing, brand management and/or consumer products experience.
• Proficient in Microsoft applications Word, Excel, PowerPoint, etc.


Commensurate with experience

How to Apply

Please email resume and salary requirements to:

Thank you!