Licensing Execs Positive About 2017 Prospects, Though Political Climate Tests Their Confidence

Perhaps it’s the uncertainty emanating from the political winds buffeting some of the world’s major economies, but licensing professionals who responded to our flash survey (conducted in December and early January) are slightly less bullish than in past years on overall prospects for their licensing businesses for the new year. That’s not to say that most aren’t predicting jumps in

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Oyo Sports and Bridge Direct Partner on League Licenses

Oyo Sports and The Bridge Direct have forged a partnership, sharing professional sports league licenses and manufacturing for toy minifigure construction kits. The alliance will launch at the Sports Licensing and Tailgate Show in Las Vegas with the first products (NBA kits) arriving in Q3, says Oyo’s Daryl McKay. The products will be sold under the Oyo brand. Prior to

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Hostess Maps Out Nestle Ice Cream Plans

Hostess’ licensing agreement with Nestle for ice cream will “add more value” to the company’s trademarks and expand its reach in the frozen food aisle, Hostess CEO William Toler told investors at the ICR conference Jan. 10 in Orlando. The licensed products start this month with Ding Dong ice cream sandwiches being sold through Kroger and will expand in the

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Aeropostale Relaunching 500 Stores

Aeropostale is reopening 500 stores this week, with a marketing campaign to kick off Feb. 17 highlighting the brand’s new positioning under owner Authentic Brands Group (ABG). The chain’s Herald Square stores in New York this week features signs promoting the marketing campaign and promising new apparel and store designs for the spring. The retailer’s new focus, which includes licensing

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Licensing Ahead as Gildan Wins American Apparel Auction?

Licensing is among the options Gildan is weighing for its proposed purchase of American Apparel brand, says a Gildan spokesman. Gildan emerged the winner in the bidding for bankrupt retailer American Apparel’s IP assets, but only after increasing its auction bid to $88 million from $66 million. The deal is expected to close in February and plans will be further

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Representation News

Global Icons is representing the Magic Chef brand as the appliance brand ventures into licensing for the first time. The hiring of Global Icons follows the arrival at Magic Chef of Senior Licensing Dir. Ted Kochowicz last July to head up inbound licensing for the brand. Parent MCA has deployed the Magic Chef brand, first introduced in 1929, across beverage

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World of Coffee launches Jack Daniel’s

World of Coffee launches Jack Daniel’s Tennessee Whiskey coffee, entering the licensing business for the first time. The coffee initially is being sold in 8.8-oz tins ($21.95) and 1.5-ounce gift bags ($6.95) through Jack Daniel’s retail stores in Lynchburg, KY and Nashville, TN and its website. Distribution will expand during 2017, says World of Coffee’s Jackie Newman. First Colony Coffee

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Panama Jack Name Licensed for Mexican Resorts

Panama Jack is making its first play for the resort business. The brand signed a deal with Playa Hotel and Resorts to apply its name to the 470-room Gran Caribe and 287-room Gran Porto in Playa Del Carmen and Cancun, Mexico. Terms weren’t disclosed, but the rebranding will be complete by late 2017, Panama Jack says. The plans call for

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Licensing News from CES

Licensing was in evidence at last week’s International CES in Las Vegas. A brief sampling: *Curtis International affiliate Display-Vu re-launched RCA TVs under a new agreement with licensor Technicolor. The pact represents an expansion of Curtis’ agreement for the RCA brand in Canada and replaces Technicolor’s previous licensee Activeon. Display-Vu also will sell mobile devices and major appliances under the

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Five Below Cuts Forecast

Five Below reduces its revenue forecast for Q4 ended Jan. 28 to $386-$388 million from $391-$397 million amid performance from licensed and trend-driven merchandise that didn’t reach year-ago levels, when it was boosted by strong sales of Shopkins, adult coloring books and Star Wars merchandise. The forecast for Q4 a same-store sales increase also was lowered to 1% from 2-3%.

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