Wednesday, February 22, 2012 3:02 pm
February 16, 2011 – Kolkata Knight Riders (KKR) announced today that they have appointed The Wild East Group, India’s leading business development and licensing agency, to help develop their brand’s sports merchandising program, globally. The Wild East Group will be working exclusively with KKR to secure best-in-class licensing partners across a range of apparel, fan [...] -More-
Tuesday, February 21, 2012 8:58 pm
London,21st February 2012 — Penguin Children’s Books today announced a global licensing partnership with Activision Publishing, Inc. a leading worldwide developer, publisher and distributor of interactive entertainment and leisure productsfor a series of books and apps to sit alongside Skylanders Spyro’s Adventure, which was the #1 best-selling kid’s video game of 2011, according to NPD. [...] -More-
Thursday, February 16, 2012 2:26 pm
MALIBU, Calif., Feb 13, 2012 (BUSINESS WIRE) –JAKKS Pacific, Inc. (Nasdaq:JAKK) debuts the much-anticipated toy line based on the original animated entertainment franchise Monsuno(TM). The comprehensive toy line, featuring innovative, kid-controlled action figures, accessories, combat sets, collectibles, electronics and integrated role play, brings the larger-than-life adventures of the Monsuno animated series into kids’ hands. “The [...] -More-
Friday, February 10, 2012 8:53 pm
The next session in LIMA’s popular webinar program, “Thinking Outside the Big Box: Retail Strategies Beyond the Top 12,” will take place on February 22 from 12:00-1:30pm. This webinar will outline successful retail strategies that resonate with consumers, discussing unique ways in which retailers have had to adapt their initiatives as well as their innovative use [...] -More-
Tuesday, February 7, 2012 2:03 pm
Just when you thought the cost of television airtime couldn’t climb any higher, thirty-second spots for last Sunday’s Super Bowl XLVI clocked in at a record average of $3.5 million. Although stratospheric, these bucks came with a huge bang, as the NFL anticipated scoring its largest television audience ever with a projected viewership of more [...] -More-
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