A Global Event in The Creative Capital of the World
Dates: 10-12 April 2018
The London Book Fair is the global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels. This year, the Fair will take place in April at Olympia, West London, covering all aspects of the publishing industry.
LIMA Members Offer – 50% Off Ticket Price to London Book Fair - email Ryan Beard at firstname.lastname@example.org for the savings code.
LIMA UK will be presenting the following sessions – come join the discussion!
11AM-12PM: Wonderful World of Mr. Men Little Miss – Entertaining Generations from the 1970s
First published in 1971, the Mr. Men and Little Misses have a special place in the hearts of their fans, young and old. Join us for this special seminar where Sanrio will discuss the products that have helped this brand become the icon it is today.
2:30-3:30PM: PJ Masks – from Books to Consumer Products – Case Study
Publishing over many years has been a rich source of licensing for consumer products — from Peter Rabbit through Paddington Bear to Harry Potter. Find out how current bestselling book series PJ Masks made the leap into licensing, and what lessons this has for your list.
4:00-5:00PM: Licensing for Publishers
Followed by LIMA Sponsored Networking Drinks – 5:00-6:00PM!
Publishers understand the concept of ‘rights’, and the modern licensing business is simply an extension of this principal. Find out how licensing can work for you in two ways – extending your IP into the wider world of consumer products, or acquiring licenses to boost your own publishing output.