Monthly Archive: October 2013

Kelvyn Gardner

Stopping the runaway train that is BLE 2013

There’s not a lot of dignity in the way that trade shows end. One minute the full-on blast of meetings, discussions, screenings, opinion exchanges, reminiscences, bright ideas, technical breakdowns, urgent and not-so-urgent text messages and e-mails is keeping several thousand people gainfully employed, the next it’s like stopping a runaway train in fifty metres flat. And thus it was at

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Kelvyn Gardner

BLE 2013 matches London for international diversity

It’s day two of Brand Licensing Europe 2013 and you know what? You’ve got to pack your bags tonight and get ready to check out of your hotel tomorrow morning! Those of us staying at the BLE Hostel ( otherwise known as the Hilton Olympia ) have the shortest journeys, but it still has to be done. What a horrible

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Kelvyn Gardner

Brand Licensing Europe reaches new heights in 2013

It’s the end of the first day of Brand Licensing 2013 and I’m hearing rumours………….. I’m hearing rumours that the sun returned to London for the first time in a week to give those reluctant first-timers no excuse whatsoever for not visiting this year’s premier Europe-based international licensing event. I’m hearing rumours that the attendee numbers today are a record

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