Monthly Archive: August 2009

Marty Brochstein

Early Notes and Observations about the Disney-Marvel deal

Notes and observations about the deal announced this morning through which Disney agrees to acquire Marvel for cash and stock totaling about $4 billion… For those who haven’t seen it, the official release is at http://corporate.disney.go.com/news/corporate/2009/2009_0831_DISNEY_AND_MARVEL_ENTERTAINMENT.html Having listened in on the joint conference call for financial analysts this morning, I’ll leave it to others for the lengthy big-picture exposition of

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Marty Brochstein

Bud Light Fan Cans Seem To Skirt Edge Of Court Ruling

An article in the Wall Street Journal today highlights complaints registered by some collegiate authorities about the “Fan Can” promotion recently launched by Anheuser-Busch’s Bud Light brand. (Seehttp://online.wsj.com/article/SB125081310939148053.html) The promotion involves the beer being marketed in cans of 27 different color combinations that mirror the colors used by major colleges. Obviously, the specific color combos are being marketed in the

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Marty Brochstein

Topps Reportedly Gets Exclusive Baseball card Deal From MLB

The New York Times reports today that Topps has become MLB’s exclusive trading card licensee, the latest step in an ongoing move by the major sports leagues toward exclusivity. For baseball, that pattern reached a fever pitch in the early part of this decade, when it announced six major long-term exclusivity deals in apparel and headwear that netted it hundreds

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